Part of the JD Williams Group, these are customers who purchase a wide range of products via the internet. Customers order online via any of the JD Williams Group websites, the majority responding to offline advertising and catalogues and using the internet as their order channel. JD Williams Group sells almost everything, including men’s and women’s fashion, footwear, household textiles, kitchenware, furniture, electricals, financial services, gifts, fitness and beauty products, toys, health / mobility products, pet products, DIY and gardening products. This list is perfect for non-competing mail order, charities, collectables, holidays, books and magazines and financial services. Fantastic for identifying pc users and those who are proven internet shoppers to help drive both on and offline sales. These customers are perfect for on and offline marketing and have demonstrated willingness to buy a variety of products through various channels.

TYPICAL PROFILE

KEY CHARACTERISTICS:
gender	88% Female
age	Average Age 35-44
LIFESTYLE:
mail order	Fashion, Footware, Household Products, Pet Products, Toys, Health/Mobility, Garden & DIY, Beauty & Fitness